Wednesday, November 08, 2006

I Like it, a photo search company, has launched a new image search engine called have been putting lots of effort in photo search. I was just wondering how will they position themselves when they said "We aren't so much about searching for images as much as we are about searching with images."

With photo search I could visualize some of its applications in genealogy, social networking, dating and matrimonial sites. Photo search application could also be used by police and other similar organization.

There are many other image search engines but they all search on meta information attached with the image. Accuracy of the result depends how well that information is tagged. adds another dimension of image search which is a true example of searching with images.

As of now this is just limited to jewelery, handbags, shoes and watches search but as and when this expands to another categories this could be another mode of CPA based advertising.

I like their Riya's strategic move in the image search world. Very good work done.

1 comment:

arun said...

Google Acquires